FOR CONSUMER BRANDS

Turn sustainability work into market authority.

One evidence-led path from claim to authority.

Ecowiser helps brands organise the evidence behind sustainability claims, communicate that proof clearly and build authority around work they can substantiate. We start with the evidence, not the campaign.

Strong work can still be hard to trust, explain and discover.

CHALLENGE 01

Evidence is fragmented

Certifications, supplier records and impact data sit across teams, formats and markets.

CHALLENGE 02

Claims feel risky or vague

Teams may say too much, say too little or struggle to define the exact scope.

CHALLENGE 03

Proof does not travel

Evidence alone does not create customer understanding or market authority.

HOW THE WORK MOVES

Trigger → Audit → Decision → Activation → Review.

Trigger

Launch, market entry, claim change or due diligence.

Audit

Scope claims and connect each one to evidence.

Decision

Supported, qualified, insufficient or out of scope.

04–05

Activate and review

Communicate or grow, then reassess after change or expiry.

BEST FIRST STEP

Begin with an Evidence Fit Review.

It identifies the claims creating the most risk or commercial friction, records what evidence is available and recommends whether the next step is Prove, Communicate, Grow or evidence strengthening.

Illustrative outputs, not a promise that every engagement includes the same scope.

Three engagement routes.

PROVE

Evidence and Claims Audit

Claims inventory, evidence ledger, decision status and roadmap.

COMMUNICATE

Sustainability Proof Sprint

Claims library, proof-page structure, PDP messaging and guidance.

GROW

Evidence-Led Authority

Research, earned media and search work built on substantiated expertise.

A strong fit if you have evidence, but no usable claims system.

Website, packaging or PDP redesign
Entry into a new market
A new certification, supplier or material claim
Retail, investor or partner due diligence
Broad or inconsistent sustainability wording

If the evidence is not ready, the recommendation may be to strengthen it rather than promote the claim.

Find out what your evidence can support.

Bring your current claim, product, market and a list of the records you hold. Do not send confidential evidence until a secure route and scope are agreed.